Privacy Notice – Customer and Marketing Register

Controller

Reka Kaapeli Oy (company)
reka.ultracker@nexans.com
Business ID: 1110846-3
Address: Kaapelikatu 2, 05800 Hyvinkää, Finland

This privacy notice explains how we process personal data in customer and marketing communications. You have the right to the protection of your personal data. We process personal data only on lawful bases and in a transparent manner. We comply with the Data Protection Act and the provisions and principles of the EU General Data Protection Regulation (GDPR).

Data Subjects

  • Users of the website
  • Stakeholders relevant to business operations (contact persons)

Purpose and Legal Basis for Processing Personal Data

We use personal data for corporate communication and customer relationship management, as well as for marketing and sales.
The legal basis for processing personal data is the company’s legitimate interest, contractual obligations related to customer relationships, or the individual’s consent.

The company’s legitimate interests include business‑related communications and targeted B2B direct marketing of products and services relating to the recipient’s area of responsibility within their company.

Processors of Personal Data and Data Disclosure

Personal data is processed by employees of Reka Kaapeli Oy whose duties involve these processing activities, as well as by authorized personnel responsible for the technical maintenance and support of the customer and marketing register.

Data is not disclosed to third parties. Data is not transferred outside the EU or EEA.

Personal Data We Process

Personally identifiable information:

  • Contact details such as name, email address, phone number
  • Event-related information such as participation in events or contacts with sales and customer service
  • Possible permissions and consents
  • Any additional information collected with the individual’s consent

Information about the marketing content the person uses (usage data):

  • Website usage data such as time, pages visited, and duration
  • Ordering or downloading brochures and other materials
  • Cookies

Information derived from usage data through analytics (inferred data):

  • Interests
  • Lead scores describing activity in using content

Storage Period of Personal Data

We store personal data only as long as necessary to fulfil the purposes defined above, in accordance with applicable legislation.

Files downloaded via our website are automatically deleted 24 months after the event.

Usage data related to targeted direct marketing—such as email interactions and website content usage—is automatically deleted 24 months after use.

Regular Sources of Data

  • The company’s customer register
  • Information provided by data subjects via the website, email, or other channels
  • Public corporate websites, online social networks, or other similar registers providing contact details of company representatives

Principles of Data Protection

Only the controller and specifically appointed technical personnel have access to the register data. Only designated individuals have the right to process and maintain the data. All users are bound by confidentiality.

Your Rights

You have the right to request access to your personal data. You have the right to withdraw your consent and to object to the processing of your data. You have the right to request rectification, restriction, or deletion of your data within the limits of the law.
To make a request, send an email to the company address provided above.

You also have the right to lodge a complaint with the supervisory authority regarding the processing of your personal data.

Right to Object to Direct Marketing

You have the right to prohibit us from using your data for direct marketing at any time.
We will never sell or otherwise disclose your personal data to third parties for their direct marketing purposes.

We purchase online advertising, for example, from Facebook and Google. However, these companies never receive your personal data, and such advertising does not constitute direct marketing—it is based on cookies. See the section on cookies for more details.

Changes to the Privacy Notice

We continuously develop our business and therefore reserve the right to update this privacy notice by notifying users through our services. Changes may also arise from amendments to legislation. We recommend reviewing this privacy notice regularly.

Cookies

We use cookies on our website. A cookie is a small text file sent to and stored on the user’s device. Cookies do not harm the user’s computer or files.

The primary purpose of using cookies is to improve and personalize the visitor’s user experience and to analyze and enhance the functionality and content of the site. Information collected through cookies may also be used for targeting communications and marketing and optimizing marketing activities.

A visitor cannot be identified solely through cookies. However, information obtained via cookies can be linked to data provided by the user in other contexts, for example when filling out a form on our website.

Cookies collect the following information:

  • Visitor’s IP address
  • Time of visit
  • Browsed pages and time spent on them
  • Visitor’s browser

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UPDATED 1 December 2025